https://www.blewbury.digital/ Articles and videos by Julian March on strategy, storytelling, AI and leadership. en-gb Sat, 03 Oct 2026 00:04:24 GMT https://www.blewbury.digital/articles/why-every-star-needs-a-solar-system https://www.blewbury.digital/articles/why-every-star-needs-a-solar-system Sat, 16 May 2026 09:43:12 GMT Deborah Turness and Michael Gove rightly argued that people follow people. But how do you build a business your stars don't want to leave? https://www.blewbury.digital/articles/impact-storytelling-and-societal-impact-compounding-for-good-6-6 https://www.blewbury.digital/articles/impact-storytelling-and-societal-impact-compounding-for-good-6-6 Sun, 01 Mar 2026 10:42:27 GMT The last article in my series about combining words and numbers to communicate impact, with the example of the power of a clean floor https://www.blewbury.digital/articles/impact-storytelling-and-risk-the-value-of-not-finding-out-5-6 https://www.blewbury.digital/articles/impact-storytelling-and-risk-the-value-of-not-finding-out-5-6 Sun, 01 Mar 2026 10:22:14 GMT How to calculate the multiple costs of a single failure, and why prevention is almost always better value. https://www.blewbury.digital/articles/impact-storytelling-and-low-staff-engagement-the-cost-you-re-already-paying-4-6 https://www.blewbury.digital/articles/impact-storytelling-and-low-staff-engagement-the-cost-you-re-already-paying-4-6 Sun, 01 Mar 2026 09:47:02 GMT How to show a CFO what low engagement is already costing them. https://www.blewbury.digital/articles/impact-storytelling-3-6-time-is-money-but-what-does-the-money-buy https://www.blewbury.digital/articles/impact-storytelling-3-6-time-is-money-but-what-does-the-money-buy Sun, 01 Mar 2026 09:10:46 GMT When the audience of your Impact Story cares about efficiency, the maths is only half the argument, the other half is what you with the time saved. https://www.blewbury.digital/articles/impact-storytelling-building-the-revenue-case https://www.blewbury.digital/articles/impact-storytelling-building-the-revenue-case Sun, 01 Mar 2026 08:33:16 GMT When the audience for your Impact Story is a finance function, the argument usually comes down to revenue or productivity. And sometimes often both. https://www.blewbury.digital/articles/why-impact-is-the-big-story-in-town https://www.blewbury.digital/articles/why-impact-is-the-big-story-in-town Sat, 28 Feb 2026 17:25:14 GMT The first article in a series examining how to bring Impact Storytelling to a range of business scenarios, from revenue uplift to societal benefit https://www.blewbury.digital/articles/the-party-the-pacemaker-and-the-prostate-the-year-i-became-bionic https://www.blewbury.digital/articles/the-party-the-pacemaker-and-the-prostate-the-year-i-became-bionic Thu, 19 Feb 2026 12:33:47 GMT One year ago today I became bionic. Here's the story I wasn't sure I'd be around to tell, and why I think you should read it https://www.blewbury.digital/articles/vibe-coding-a-new-superpower-for-business-teams https://www.blewbury.digital/articles/vibe-coding-a-new-superpower-for-business-teams Sun, 11 Jan 2026 11:59:55 GMT Vibe coding gives leaders a practical way to shift culture, towards curiosity, experimentation, and shared ownership of improvement. https://www.blewbury.digital/videos/thought-grenade-can-principles-still-be-your-anchor-in-choppy-seas https://www.blewbury.digital/videos/thought-grenade-can-principles-still-be-your-anchor-in-choppy-seas Tue, 06 Jan 2026 15:19:32 GMT When the going gets tough, are you really going to throw your principles out off the side? https://www.blewbury.digital/videos/thought-grenade-can-you-innovate-too-early https://www.blewbury.digital/videos/thought-grenade-can-you-innovate-too-early Tue, 06 Jan 2026 15:18:14 GMT What you need in place to make sure you don't waste your innovation and instead take everyone with you. https://www.blewbury.digital/videos/thought-grenade-centres-of-excellence https://www.blewbury.digital/videos/thought-grenade-centres-of-excellence Tue, 06 Jan 2026 15:16:54 GMT The best measure of success for a centre of excellence is probably the exact opposite of what you'd expect https://www.blewbury.digital/videos/thought-grenade-learning-in-flow https://www.blewbury.digital/videos/thought-grenade-learning-in-flow Tue, 06 Jan 2026 15:15:32 GMT The best learning happens when you have to teach someone else. https://www.blewbury.digital/videos/thought-grenade-growth-leadership https://www.blewbury.digital/videos/thought-grenade-growth-leadership Tue, 06 Jan 2026 15:13:40 GMT Servant leadership is so 2010. Let's concentrate on growth leadership. https://www.blewbury.digital/videos/thought-grenade-fear-is-the-hidden-handbrake-on-progress https://www.blewbury.digital/videos/thought-grenade-fear-is-the-hidden-handbrake-on-progress Tue, 06 Jan 2026 15:12:47 GMT Why do some businesses move less quickly than others? One simple reason. https://www.blewbury.digital/videos/thought-grenade-unlock-ambition-in-its-many-forms https://www.blewbury.digital/videos/thought-grenade-unlock-ambition-in-its-many-forms Tue, 06 Jan 2026 15:11:48 GMT Ambition in someone else might not look like ambition in yourself https://www.blewbury.digital/videos/thought-grenade-the-power-of-routine https://www.blewbury.digital/videos/thought-grenade-the-power-of-routine Tue, 06 Jan 2026 15:10:50 GMT An ode to routines as the foundation of good habits https://www.blewbury.digital/videos/thought-grenade-good-enough-is-good-enough https://www.blewbury.digital/videos/thought-grenade-good-enough-is-good-enough Tue, 06 Jan 2026 15:09:42 GMT Why you shouldn't let perfect become the enemy of good https://www.blewbury.digital/videos/thought-grenade-micromanagement https://www.blewbury.digital/videos/thought-grenade-micromanagement Tue, 06 Jan 2026 15:08:50 GMT Why micromanagement is the public enemy number one to efficiency https://www.blewbury.digital/videos/thought-grenade-the-speak-test-for-strategy https://www.blewbury.digital/videos/thought-grenade-the-speak-test-for-strategy Tue, 06 Jan 2026 15:07:54 GMT One of the best ways to stress test your strategy is to say it out loud https://www.blewbury.digital/videos/thought-grenade-reverse-mentoring https://www.blewbury.digital/videos/thought-grenade-reverse-mentoring Tue, 06 Jan 2026 15:06:49 GMT The secret to reverse mentoring: try hard without being a try-hard https://www.blewbury.digital/videos/thought-grenade-how-to-deal-with-a-rebellion https://www.blewbury.digital/videos/thought-grenade-how-to-deal-with-a-rebellion Tue, 06 Jan 2026 15:05:56 GMT Some tips on how to deal with an uprising within your team https://www.blewbury.digital/videos/thought-grenade-voice-versus-audience https://www.blewbury.digital/videos/thought-grenade-voice-versus-audience Tue, 06 Jan 2026 15:03:29 GMT Here's a few tips on how to maintain your own voice while still giving your audience what it's looking for https://www.blewbury.digital/videos/thought-grenade-re-framing-success https://www.blewbury.digital/videos/thought-grenade-re-framing-success Tue, 06 Jan 2026 15:02:07 GMT Sometimes the key to success is reframing it. https://www.blewbury.digital/videos/thought-grenade-embrace-the-beginner-mindset https://www.blewbury.digital/videos/thought-grenade-embrace-the-beginner-mindset Tue, 06 Jan 2026 15:01:10 GMT Sometimes there's real power in channeling the beginner mindset. https://www.blewbury.digital/videos/thought-grenade-story-scaling https://www.blewbury.digital/videos/thought-grenade-story-scaling Tue, 06 Jan 2026 15:00:08 GMT If your story doesn't scale, your strategy won't either. https://www.blewbury.digital/videos/thought-grenade-belief https://www.blewbury.digital/videos/thought-grenade-belief Tue, 06 Jan 2026 14:59:08 GMT Grind is pointless without belief https://www.blewbury.digital/videos/thought-grenade-melt-ups-and-melt-downs https://www.blewbury.digital/videos/thought-grenade-melt-ups-and-melt-downs Tue, 06 Jan 2026 14:57:54 GMT You've heard of melt-downs, well melt-ups are very similar, just in the opposite direction. https://www.blewbury.digital/videos/thought-grenade-the-mirror-and-the-megaphone https://www.blewbury.digital/videos/thought-grenade-the-mirror-and-the-megaphone Tue, 06 Jan 2026 14:56:52 GMT Very often the mirror speaks more effectively than the megaphone https://www.blewbury.digital/videos/the-peter-principle-for-businesses https://www.blewbury.digital/videos/the-peter-principle-for-businesses Tue, 06 Jan 2026 14:55:53 GMT You've probably heard of this for individuals, here's what it means for whole businesses https://www.blewbury.digital/videos/thought-grenade-show-your-working https://www.blewbury.digital/videos/thought-grenade-show-your-working Tue, 06 Jan 2026 14:54:54 GMT It's what my old Physics teacher always used to tell me... https://www.blewbury.digital/videos/thought-grenade-the-strategy-conductor https://www.blewbury.digital/videos/thought-grenade-the-strategy-conductor Tue, 06 Jan 2026 14:54:00 GMT If marketing and sales are playing out of tune with each other, you're missing Strategy as your conductor https://www.blewbury.digital/videos/tall-poppy-farming https://www.blewbury.digital/videos/tall-poppy-farming Tue, 06 Jan 2026 14:52:50 GMT How to lead a team who's not afraid to speak the truth to you https://www.blewbury.digital/articles/the-two-types-of-attention-get-this-and-transform-how-you-communicate-and-lead https://www.blewbury.digital/articles/the-two-types-of-attention-get-this-and-transform-how-you-communicate-and-lead Tue, 06 Jan 2026 08:25:09 GMT The pyramid and the arc - two parallel shapes for good storytelling https://www.blewbury.digital/articles/think-like-a-journalist-to-lead-with-clarity https://www.blewbury.digital/articles/think-like-a-journalist-to-lead-with-clarity Tue, 06 Jan 2026 08:22:38 GMT Journalistic habits are a powerful set of tools for making sense of messy, complex situations. https://www.blewbury.digital/articles/the-ex-journo-s-guide-to-being-a-press-officer https://www.blewbury.digital/articles/the-ex-journo-s-guide-to-being-a-press-officer Tue, 06 Jan 2026 08:20:25 GMT In May 2025, I channeled years of being a TV news producer into being a press officer https://www.blewbury.digital/articles/ai-s-trough-of-disillusionment-might-not-be-all-ai-s-fault https://www.blewbury.digital/articles/ai-s-trough-of-disillusionment-might-not-be-all-ai-s-fault Tue, 06 Jan 2026 08:15:25 GMT Many AI projects aren’t failing because of AI, but for the same reasons technology projects have always struggled. https://www.blewbury.digital/articles/the-story-behind-the-dashboard-the-secret-to-every-successful-transformation https://www.blewbury.digital/articles/the-story-behind-the-dashboard-the-secret-to-every-successful-transformation Tue, 06 Jan 2026 08:13:42 GMT How often do transformation dashboards land with the people whose behaviour the transformation depends on? https://www.blewbury.digital/articles/what-is-a-brand-story-why-you-need-one-and-how-to-create-it https://www.blewbury.digital/articles/what-is-a-brand-story-why-you-need-one-and-how-to-create-it Tue, 06 Jan 2026 08:12:13 GMT A brand story is the connective tissue between your culture and your commercial ambition. https://www.blewbury.digital/articles/the-internal-brand-story-source-code-for-culture-and-strategy https://www.blewbury.digital/articles/the-internal-brand-story-source-code-for-culture-and-strategy Tue, 06 Jan 2026 08:10:55 GMT If your brand story only lives in the marketing function, you’re missing its most powerful use. https://www.blewbury.digital/articles/write-the-brand-story-you-want-to-publish-and-set-your-transformation-agenda https://www.blewbury.digital/articles/write-the-brand-story-you-want-to-publish-and-set-your-transformation-agenda Tue, 06 Jan 2026 08:09:16 GMT When the mirror IS the megaphone, your brand story becomes a source of pride. https://www.blewbury.digital/articles/what-donald-rumsfeld-can-teach-us-about-resilience https://www.blewbury.digital/articles/what-donald-rumsfeld-can-teach-us-about-resilience Tue, 06 Jan 2026 08:05:50 GMT It turns out a former US Defense Secretary has a neat way of understanding change and building resilience. https://www.blewbury.digital/articles/centres-of-excellence-why-they-matter-and-how-to-make-them-work https://www.blewbury.digital/articles/centres-of-excellence-why-they-matter-and-how-to-make-them-work Tue, 06 Jan 2026 08:02:57 GMT I brought my two fellow partners, Lindsey Ulanowsky and Paul Goundry, together to talk centres of excellence. https://www.blewbury.digital/videos/rapped-complexity-is-not-a-flex https://www.blewbury.digital/videos/rapped-complexity-is-not-a-flex Tue, 06 Jan 2026 07:56:15 GMT Just for fun, my original Thought Grenade video ode to simplicity reversioned. https://www.blewbury.digital/videos/complexity-is-not-a-flex https://www.blewbury.digital/videos/complexity-is-not-a-flex Tue, 06 Jan 2026 07:54:25 GMT It's not showing off to make something sound complicated. Simplicity is a superpower. https://www.blewbury.digital/videos/the-future-of-code-is-chat https://www.blewbury.digital/videos/the-future-of-code-is-chat Tue, 06 Jan 2026 07:52:41 GMT From structured process prompts in ChatGPT to vibe coding, you can now build apps using nothing more than chat. https://www.blewbury.digital/articles/levelling-up-from-npc-the-new-leadership-dividend-is-influence-over-authority https://www.blewbury.digital/articles/levelling-up-from-npc-the-new-leadership-dividend-is-influence-over-authority Mon, 05 Jan 2026 21:14:39 GMT Nowadays there's a new way to level up from NPC to playable character, and it's called influence.